The #GentleMinions fashion that went viral on TikTok is causing numerous groups of teenagers dressed in suits to plant themselves in the cinema to enjoy ‘Minions: The Origin of Gru‘. However, this trend is beginning to generate one or another problem in movie theaters, which is why they have decided to ban these acts.
The reason for these measures is due to the scandalous behavior of these followers that usually annoys the rest of the spectators, that is, they come into conflict with the initial target audience of the film. In addition to their costumes, fans complete their videos by cheering with great enthusiasm during specific moments of the screening.
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In contrast, Universal has decided to join the trend by launching a tweet on their social networks through which they celebrate and thank the support of these noisy fans: “to everyone showing up to @Minions in suits: we see you and we love you“.
Whether due to the family plan or the trend, ‘Minions: The Origin of Gru’ has not stopped going viral since its premiere on July 1st. This animated film took 125 million dollars in the domestic market in its first weekend, four days of bridge in the United States that usually show impressive box office data.